About us

Brand philosophy
Laotaobao is a global apparel brand dedicated to creating truly sustainable, tangible, and cherishable pieces for everyday wear. We believe that clothing is more than just an outward expression; it's a profound reflection of materials, construction, and lifestyle. Laotaobao embraces contemporary aesthetics without excessively chasing trends; it focuses on everyday needs without rejecting mediocrity or cheapness. We consistently employ a simple, restrained design language to address an aesthetic order beyond fast-paced consumption.

Design and production
Our designs are centered around three core elements: cut, fabric, and silhouette. Our products are primarily extensions of basic styles, while maintaining high standards in proportion and detail, emphasizing the inherent structural logic and wearer experience of the garment. Our fabric selections favor a balance of natural materials, durability, and tactile feel. All Laotaobao products are manufactured in factories with long-term partnerships and stable standards, ensuring precise and consistent craftsmanship from pattern to final product. We believe design is the integration of technology and aesthetics, not the overlay of decorative elements.

Service philosophy
In our service experience, we prioritize efficiency and clarity. Laotaobao has a comprehensive customer support process, from size recommendations to shipping tracking and after-sales service, striving to provide a stable and straightforward user experience. We do not encourage overconsumption, nor do we employ tactics like scarcity, limited-time offers, or emotional manipulation to stimulate purchases. We respect every consumer's judgment and strive to provide them with authentic and reliable references and services.

Brand value
We believe that the value of a garment lies not in the narrative attached to it, but in whether it is worn, preserved, and re-selected. Laotaobao opposes fast-paced consumption and visual noise. We strive to create clothing with materials and construction that will withstand the test of time, avoid ephemeral trends in style, and maintain a restrained and resolute attitude. This is a long-term approach and a trust in the taste of our customers.